Data Policy

With great power comes great responsibility. Our attention tracking technology - both its capabilities, and how we enable you to deploy the data - are unique and powerful. We take our role in responsibly enabling that data, and safeguarding it, extremely seriously (see our Guiding Principles). This extends not only to readers, but to the publishers we work with.

A few key details for Publishers:

- Our platform does not utilize any trackers besides the one you signed up for, so your readers will never experience unwelcome tracking, which is in sharp contrast to other social platform alternatives. This also extends to our use of cookies: we keep the need for you to use our third party cookie to a minimum. To see how we approach reader’s data, view the Reader Data Policy.

- Just as readers can, you can delete your account and account data easily, and whenever you want. We don’t attempt to strong-arm you into keeping a copy of your data on our servers.

- All data transfer to us is encrypted, and stored in state-of-the-art facilities, and is only accessible by our most senior technical employees strictly when it is necessary to resolve technical issues. Even then, user identities and user data are stored separately, so a senior technical employee never sees the name or identity of a user even when viewing the data itself.

- We are GDPR compliant, which should come as no surprise given the structure of our platform.

If you have any questions we didn’t answer here, please feel free to ask us.